Talking Points

Be prepared and knowledgeable.
Get up to speed on the key messages, so you can talk to your elected officials and tell them to support tourism initiatives.

Advocacy Talking Points

  • In 2016, Virginia Beach’s tourism industry produced $1.49 billion in total economic impact to the city.1
  • Tourism-related spending generated $132.1 million in tax revenue for state and local governments.2
  • Every $109,000 spent by travelers supports one job in Virginia Beach.3
  • In 2016, there are 13,650 employed in Virginia Beach thanks to the tourism industry. 4
  • In fact, two out of every five workers who start their careers in the travel industry go on to make more than $100,000 a year. 5

Tourism Marketing

  • Since 2010, visitor spending has increased by more than $360 million, and a record-breaking number of tourists have visited Virginia Beach bringing more government revenue, more jobs and more opportunities for small businesses and local communities. 6

Negative Impacts of Reductions

  • A 5% decline in tourism economy will result in decline of $74.7 million in visitor expenditures7, $6.6 million local and state taxes8, 680 in employment9 and $13.9 million in payroll10.

1 2 4 5 Source: US Travel Association

3 Tourism expenditures ($1,493,988,762) provided by US Travel Association divided by tourism employment (13,650) provided by US Travel Association.

6 The difference between 2010 tourism expenditures ($1,129,959,737) and 2016 tourism expenditures ($1,493,988,762). Both numbers provided by US Travel Association.

7 Tourism expenditures ($1,493,988,762) multiplied by 5%. Expenditures provided by US Travel Association.

8 Local and state tax receipts ($132,078,940) multiplied by 5%. Tax receipts provided by US Travel Association.

9 Employment (13,650) multiplied by 5%. Employment provided by US Travel Association.

10 Payroll ($277,939,324) multiplied by 5%. Payroll provided by US Travel Association.